Southwestern Family of Companies

Our Mission

Inspire the world’s largest kindness movement.

Black and white image of people smiling with colorful swirls around it

About Inspire Kindness

Simple moments of kindness can have a huge impact in our lives – all 7.7 billion of us. And yet, life is brimming with negativity.

Inspire Kindness was created to amplify the power of kindness through the things we do, words we say and clothes we wear. We’re committed to keeping kindness top of mind with products that spread the message and inspiring stories that transform the way we approach everyday life.

It takes all of us to create a better world, now and for generations to come, one act at a time.

The kindness movement starts with you. Here's how to get involved:

Click to play video button.

Click to play video button.

Click to play video button.

Girl hanging out of car window while driving in mountains

Kindness for Kids

The Kindness For Kids Foundation is a registered 501(C)3 public charity that funds programs teaching students the power of kindness. We donate 10% of our net profits to Kindness for Kids, so your purchase in the Inspire Kindness Shop supports this initiative.

Learn More
X

Get the Newsletter

Want more kindness?

Commit to helping us inspire kindness by becoming a member
of the Kindness Crew. It’s free, and you’ll earn cool merchandise.

Learn More Takes less than a minute. Takes less than a minute.